Embrace products made from whole earth ingredients.

Whole Earth Formuals

Gentle formulas made for all skin types that are free from fillers, chemicals, fragrances, and parabens.

100% Active Ingredients

Our formulas contain potent ingredients that work in unison to deliver profound restorative effects.

Transformative Results

Our fine-chained oils penetrate the skin barrier, nourish cells, and accelerates skin renewal.


Premium solutions backed by science.

Natürlich Theory founder Meg Ellspermann is an anti-inflammatory and skin cell regenerating pioneer. By reverse engineering existing products on the market, she learned that the products we trust are filled with harmful cancer- causing chemicals. She sought out to provide clean, all-active, whole-earth products that are safe for you and your loved ones.

Life changing products

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After one use of Beaming, my skin is more hydrated, supple, and glowing. I am blown away by what a difference I see in my complexion in just 24 hours!

(Licensed Aesthetician)

No words! Beaming changed my life! There is absolutely no active acne left. Thank you, thank you, thank you!

(Natürlich Theory Founder)

I broke my hand and the doctor said I would need a cast for 7 weeks. I did not get a cast, but instead applied Typhoon 2x daily and my hand was healed in 3 weeks. It took the swelling and inflammation down within days.